How To Prove SEO Value In Google Analytics

  • ByDaniel Ducloux

  • Thursday, February 27, 2014

You heard it. Today we are going to discuss how to prove SEO value utilizing the Google Analytics platform for your Dallas, Austin, Houston, or San Antonio SEO Campaigns.

Measure overall organic traffic over a certain time length

dallas_seo_google_analyticsSegment the search traffic by landing page

landing_pages_google_analyticsUse landing pages again (as a second dimension)

not_provided_google_analytics_keywordsProve additional value through multi-channel funnels

multi_channel_funnels_texas_seo_google_analyticsGWT – utilize Google Webmaster Tools


 Utilize paid and organic search reports in Adwords (if applicable)

Look at Google Trends data


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