Inbound marketing is important to every business because you waste less time presenting your message to those that aren’t interested. Imagine that you own a sandwich shop and you pay a sign spinning guy $15 an hour to spin the sign at the curb out on the street to get people to come in and

First off , a definition: Panda is an ongoing series of updates to Google’s organic search ranking algorithm designed to weed out “thin” sites from the search results. (Trivia note– it was named after Google engineer Navneet Panda.) In typical Google fashion, the guidelines for “thin” content are a little obscure and volumes have been

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A Top Level Domain is one of the domains at the highest level of the Domain Name System (DNS) of the Internet. These include the familiar examples you are used to such as .com, .org, .net and .edu, as well as new ones such as .guru, .coke or .how. (Here’s a list of the new

  Search Engine Ranking Factors Survey Moz’s 2015 Search Engine Ranking Factors presents survey data from over 150 marketing professionals specializing in Search Engine Optimization. Their answers provide insight into the inner workings of the search marketing both now and in the future. The following data represents the opinions of our respondents of the various

Ranking on YouTube- The World’s 2nd Largest Search Marketing Opportunity YouTube provides lots of ways to optimize videos that are simple even for novice Users. It’s a bonus if you’re used to optimizing pages for Google SERPs as well- the YouTube SERP looks very similar to the Google SERP. By taking a few simple steps

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Overall Ranking Factors My Business Signals (14.7%) (Categories, Keyword in Business Title, Proximity, etc.) External Loc. Signals (15.5%) (IYP/aggregator NAP consistency, Citation Volume, etc.) On-page Signals (21.0%) (Presence of NAP, Keywords in Titles, Domain authority, etc.) Link Signals (18.3%) (Inbound anchor text, Linking domain authority, Linking domain quantity, etc.) Review Signals (9.8%) (Review quantity, Review

SEO + Social = Powerful Marketing Search Engine Optimization and Social Media are two very different marketing channels that have complimentary effects on one another. In this article we’ll examine how to ensure that your SEO and Social Media strategies intersect to drive value. Search Engine Optimization is all about getting your sites/properties/products to the

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As a business, you are held accountable for every dollar you spend. If you are not seeing an acceptable return on your inbound campaign, you need to dig a little deeper. The right inbound marketing company can make a huge impact on the promotion of your product or service, but don’t strike a deal with the

So, if you’ve been keeping up with our blog you probably know by now that Inbound marketing is important. But how can you guarantee that potential future clients will see the content you produce? That’s where Texas SEO comes in. Every part about your Web site must be welcoming, interactive and smart enough to keep

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You may have read our post on “How To Choose The Right SEO Company” on Search Engine Journal, but today we are going to talk about how to partner with the right Digital Marketing Agency for your business.  Choosing a digital marketing agency is a complicated process, with many options available. Today we are going

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