As a business, you are held accountable for every dollar you spend. If you are not seeing an acceptable return on your inbound campaign, you need to dig a little deeper. The right inbound marketing company can make a huge impact on the promotion of your product or service, but don’t strike a deal with the

So, if you’ve been keeping up with our blog you probably know by now that Inbound marketing is important. But how can you guarantee that potential future clients will see the content you produce? That’s where Texas SEO comes in. Every part about your Web site must be welcoming, interactive and smart enough to keep

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You may have read our post on “How To Choose The Right SEO Company” on Search Engine Journal, but today we are going to talk about how to partner with the right Digital Marketing Agency for your business.  Choosing a digital marketing agency is a complicated process, with many options available. Today we are going

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Social media: Inbound Style Unsurprisingly, social media use is a large part of inbound marketing. With millions of users and numerous opportunities for communication, social media platforms are essential for accessing and engaging target audiences. Get started today with these 4 inbound social media steps 1) The Four Must Haves: Make sure you have accounts with Facebook,

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Blogging frequently, efficiently, and affectively is a huge piece of your inbound marketing picture. Start today! Whether you are a marketing professional, a photographer or a mechanic, having a frequently updated blog for your business is crucial to succeeding in search engine results pages. When your website succeeds your business succeeds. So how does a blog help

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Inbound marketing is the foundation for a successful internet marketing campaign. Turning strangers into customers and promoters of your business is what it’s all about. For this to happen efficiently and effectively there has to be a reporting method so all departments within a business can be part if a coordinated effort. Communication Have you ever

Inbound Marketing 101

Tuesday, 28 April 2015 by

Since 2006, inbound marketing has been the most effective marketing method for doing business online. Instead of the old outbound marketing methods of buying ads, buying email lists, and hoping for leads, inbound marketing focuses on creating quality content that pulls people toward your company and product, where they naturally want to be. By aligning

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Inbound vs Outbound Marketing

Thursday, 23 April 2015 by

If you haven’t heard, marketing has changed over the past several years. People aren’t as keen on obnoxious billboards or loud commercials anymore; so marketers aren’t relying on them anymore. The digital age brought us new opportunities to put the perfect product into the perfect client’s hands. In addition to being more targeted, inbound marketing

How Does Inbound Marketing Work?

Wednesday, 22 April 2015 by

Inbound marketing can be tricky business. There are dozens of different channels and tactics to consider when pursuing an inbound campaign. These include but aren’t limited to content creation, SEO, social media, lead generation, lead management, analytics. Because of this it is common for those new to inbound to get a little overwhelmed.   We

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There used to be a much different process to promoting one’s company: purchasing advertisements, sending press releases, buying e-mail lists, wishing, hoping and praying for leads. This is what we call outbound marketing. Inbound Marketing There is better way to market your business. Digital inbound marketing is a way of gaining new viewership and clients through your content.

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